Now we will talk about ways to obtain new customers using Twitter. I have a few great tips for you which will help increase your chances for transforming regular twitter followers in to lifelong buyers.

Let’s hop right in and discuss how you can utilize Twitter to carry out your market research. Every business has a target market however the basic fact is that many decision makers frequently miss the mark because they don’t know the true needs of their market.

Through the use of Twitter, it is possible to easily listen to the needs of your prospects, the problems they are currently facing and the type of help that they want.

Anytime you meet somebody new on Twitter it’s wise to try to establish a good relationship from the start. Think like your customer. You buy from those that you trust and like. Your target market also behaves the same way. It’s important, particularly in social marketing you will get to know your clients and do your best to earn their trust and confidence.

An effective rule of thumb is to try and maintain ninety percent of your tweets filled with helpful content and limit your promotions. In that way, it is possible to attract more followers and subsequently customers.

In order to showcase your experience on Twitter you will want to post quality posts on your blogs, web page and other sites, like article directory EzineArticles.com. Then share them with your followers. As we will discuss in the last lesson post there are numerous resources that work with Twitter that will immediately check the blogs you’ve posted and share them instantly on your page.

Offering educational materials, seminars, video training and social networking activities will also go a long way when you’re trying to convert your followers into paying customers.

As a matter of fact I recently discovered an excellent website that allows you to stream live video on your Twitter page and chat real time with your followers, so if you’re not camera shy, plug in your webcam! This can be a great way to create an immediate connection for you and your followers.

You’ll find out more here:

There are several strategies you can use to help the changeover from follower to customer by using Twitter. Just remember to keep the value of your subject matter high and the amount of your promotions small and you will quickly see real results from your efforts.

Look for your next lesson soon! We will be discussing how you can increase your Twitter traffic